Friday, June 14, 2019
Evian Company web-strategy Assignment Example | Topics and Well Written Essays - 750 words
Evian Company web-strategy - Assignment Exampleapplied in the process of designing a web page for advertising attach tos intersection points, to noticeher with the method of brands online image has a lot of significances. In this assignment paper, I am going to look at the Evian Company web-strategy as healthful as considering SOCTAC web strategy model and social marketing as used by the organization.The above two, online image and social marketing can get strategically used by different organizations towards meeting their promotional set goals. Online image of an organizations brand only refers to the best-identified picture of the product that the company finds to have the ability to develop the markets mind (Laudon & Traver, 2002). For this case, the organization employs some IT experts who create the image of the product to get more attractive towards the targeted population. This forget mean that they will take their time to know more about the brand as well as ordering for their purchase.Social marketing refers to a kind of product promotion carried out by a firm, with the primary objective of improving the well-being of the society. Unlike the other marketing conducted by an organization that target for amend companys sell, social marketing aims at alleviating the social, economic, political, health, ideological and other aspects of the communitys well-being.This is one of the best planning models for conducting marketing since its easier to capture as well coming up with structures for some planning activities. It gets best applied where an organization is coming up with an overall marketing strategy as well as boosting a firms channeling tactics. SOSTAC entails evaluating the situation which is the current level the organization holds, objectives where the company is aiming to find itself, and strategy the methodology of moving preliminary (Laudon & Traver, 2002). Others include tactics the exact process of moving forward, action the proposed pl an, and finally control, determining whether the
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